Carolina Panthers Launch Subscription Wine Club and Brand




CHARLOTTE, N.C. (Press Release) – The Carolina Panthers recently announced the launch of “The Inner Circle” a wine subscription service featuring the team and the Carolinas in a series of premium handcrafted wines under the brand name Prowling Vineyards Napa Valley. The subscription club and wine brand were developed in partnership with Fairwinds Estate Winery in Calistoga, California, Napa Valley.

Panthers Wine Clunb

Prowling Vineyards Napa Valley celebrates the Panthers and two states we are proud to call home. Cheers to the great people of the Carolinas, loyal Panthers fans, and those who dare to be bold.  The Inner Circle membership will feature two shipments of premium wine per year of six bottles as well as the option to add additional wines based on club seniority.  Club members will also gain access to a private member store to replenish their cellars and send special wooden box gift sets to family, friends, and colleagues. Each bottle will tell the story of an aspect of the team or honor unique qualities, culture, traditions, or locations of the Carolinas. A portion of sales generated from the memberships will benefit Carolina Panthers Charities to serve the needs of communities across the Carolinas.

“We’re excited to partner with Fairwinds Estate Winery to bring the Prowling Vineyards Napa Valley wine club to life,” said Tom Glick, President of the Carolina Panthers. “This club allows our fans to show their Panthers pride in a unique way, enjoy distinctive, high-quality wines, and play a part in supporting Panthers Charities all at the same time.”

A total collection of six varietals have been developed and will be released each season in two shipments. The inaugural and first release of wine will arrive in December 2021, with the second scheduled for late March 2022 in time for the NFL Draft.  Each shipment will arrive in a keepsake fire-branded Carolina Panthers wooden wine crate.

Those who enroll in membership early will establish seniority and have opportunities to purchase limited production wines and attend future private events in Charlotte and at Fairwinds Estate Winery in Napa Valley.  To receive shipments and be eligible to purchase additional bottles and gift sets, fans must be a member of The Inner Circle.

Panthers Wine Club 2

The first 3 wines of the inaugural shipment will include:

  1. One Carolina: A Napa Valley red Bordeaux blend.
  2. Cat’s Eye: An elegant and approachable Napa Valley Chardonnay.
  3. Sweet Caroline: A Napa Valley sparkling Blanc de Blancs made in the traditional champagne method.


“I attended high school and worked in the Carolinas in my first years out of college” said Brandon Chaney, Proprietor and CEO of Fairwinds Estate Winery. “The Carolinas have a special place in my heart, and I am truly honored to make these handcrafted Napa Valley wines for the Panthers and celebrate such a special team, people and place.”

For more information and to apply for membership, visit

About Fairwinds Estate Winery

Fairwinds Estate Winery is nestled in the hillside off the Silverado Trail in the northern realm of Napa Valley. The historic winery was the 4th established in Napa Valley after prohibition. In September 2020, the winery suffered extensive damage in the Glass Fire that reaped havoc in the wine country. Serendipitously, Fairwinds’ wine inventory and production was spared in its underground wine caves. Planning is underway to rebuild the damaged structures on the majestic property to create an iconic architecture statement for visitors to enjoy in the future. Fairwinds is currently open for tastings and events in its 22,000-sf wine cave by appointment.


Source link

Leave a Reply

Your email address will not be published. Required fields are marked *

eight + 13 =

You may also like these